Pepsi/Jenner controversy: Former Pepsi ambassador, Madonna throws major shade at the brand

Pepsi/Jenner controversy: Former Pepsi ambassador, Madonna throws major shade at the brand

Madonna appears to have just flipped the middle finger at Pepsi with her latest Instagram post. The 58 year old pop queen took to her Instagram to sha

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Madonna appears to have just flipped the middle finger at Pepsi with her latest Instagram post. The 58 year old pop queen took to her Instagram to share a photo of herself, rocking brunette hair and a red kimono with a can of Coke in one hand. The post was captioned with a medal emoji and it is a no-brainer that Madonna was throwing shade at Pepsi following their recent controversial Kendall Jenner commercial which featured Kendall Jenner seemingly saving a world filled with racism and police brutality via a can of Pepsi. The advertisement has since been taken down as a result of the backlash that followed.

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A post shared by Madonna (@madonna) on

 

But why is Madonna throwing shade at Pepsi? Well, in January 1989, the controversial singer inked a $5 million endorsement deal with Pepsi after she released her ‘Like A Prayer’ single. Pepsi had also agreed to sponsor her world tour and launch ‘Like a Prayer’ globally via the commercial. Unfortunately, the brand was forced to revoke the advert in April 1989 after it stirred up serious controversy. This was as a result of the original music video of ‘Like a Prayer’ which was labelled politically, racially and religiously offensive.

 

Both Pepsi and Madonna suffered some loss; fans as a result of the ad, career suffering a brutal hit. Not only did Pepsi cancel Madonna’s sponsorship contract, she was also banned from countries like Italy.